Wednesday, June 4, 2014

Entrepreneurship: I want to become an entrepreneur, where do I start?


Do I learn how to program so I can make the next Dropbox? Do I start selling products? In all seriousness, how do you start-up something?

If I have to ask a question like this, do I even have it in me to become one?
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Let me tell you briefly about the purest capitalist/entrepreneur I ever knew. Way back, I was a partner in a retail business. We lost our regular window washer. Just when I was about to go through the Yellow Pages, in walks the biggest nebbish I ever met (and I mean that). He was 5'2, maybe 20, with curly strawberry locks and wearing cranberry corduroy pants at least five years past their disco prime that I immediately associated with the Rajneesh movement of that time. He was carrying a paper grocery bag and proudly showed me the dog-eared books in it, on the Godhead and spiritual enlightenment and mystic whatever. He asked very straightforwardly if he could clean my windows. I said sure.

Then he asked if he could be paid in advance. Why? So I can go buy the tools I'll need. I was ready to boot him, but he looked too pathetic to be using guile on me and I had dirty windows. Come with me I said. Four minutes later, we were at the janitorial supply store--top-grade stuff. I had an account. I outfitted him and after looking at the tab I told him this and one more window washing are covered by this purchase, but this stuff is now yours.

He was slow as a snail but meticulous. I knew the three other stores on the block were missing our old guy too, so I introduced this goofy young guy and vouched for his work. He cleared something like $60 in little more than a couple of hours that afternoon, plus a complete professional set of tools. Soon I was seeing him all over town.

Next thing, he comes in wearing a suit to give me my first paid washing... a tacky, tacky suit, but a big upgrade for him, and he introduces me to his protégée, who will be doing the work. Only, naturally, I am to pay him--cash, of course. Over the next few days, I spot at least three different of his franchisees around town (who worked much faster than he did--guess he was a tough boss). I did a quick calculation--the guy had to be clearing more than $200 a day--maybe double.* For all I knew, he was doing the same thing in other shopping areas nearby and making LOTS more. I don't know if he was giving it to his ashram or indulging in a Men's Wearhouse sartorial horror fantasy, but I looked at my $7 an hour store clerks, all of them college graduates, and wondered where we went so thoroughly wrong with education.

My nebbish friend's knack can be applied to 'most any undertaking.

* $200 then = $450 now.
  

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